All of the products sold in our online store are 100% VEGAN and CRUELTY FREE. You may ask why is it important to buy vegan beauty products? Vegan products are produced without any harm to animals, they don’t contain any animal ingredients, animal by-products or animal-derived ingredients.  Vegan products are also never tested on animals so you will be guaranteed that you are buying 100% cruelty free.  It is a sad reality that today animal testing is still happening, almost all of the large beauty brands sell in countries that require mandatory animal testing, they claim that they do not test but if you read the fine print you will see that they fund third party testing overseas. Any brand that is truly against this practice would simply not sell to that market.

Without animal ingredients, vegan products are also proven to be better suited for sensitive and condition-prone skin. Animal ingredients can be harsh and clog pores, so plant based products are a great alternative if you find that you have sensitivity to your beauty products. Also plant derived ingredients contain more vitamins, minerals and antioxidants than animal derived ingredients making them the healthier option.